Showing posts with label Entrepreneurship. Show all posts
Showing posts with label Entrepreneurship. Show all posts

Tuesday, 7 February 2023

Building A Business With A Friend – Keys to a Fulfilling Venture

 

Starting a business or project with a close friend is a subject that often elicits cautionary advice, especially from family members in Nigeria. Despite having complementing skills, shared passions, and a strong personal connection, many people are hesitant to pursue a business partnership with their friends. This is due to concerns about the potential impact on the friendship, the possibility of differing goals and expectations, unequal dedication to the venture, and disparate skills and strengths. At the heart of these concerns is the fear that disagreements over money and financial decisions could strain or even sever the friendship. As a result, many choose to preserve the friendship instead of testing it through a business partnership.

I have a mix of experiences with running businesses and doing projects with friends, some of which ended due to money issues. Despite this, I am not completely deterred from exploring this option in the future. To me, friendship is invaluable, as I do not make friends easily and value the emotional support, personal growth, joy, laughter, and sense of belonging that they bring whenever I make friends.

Drawing on my 20 years of experience, this guide will delve into the challenges of starting a business with a friend and offer practical tips for success. Whether you're starting from scratch or already well underway, this guide will assist you in establishing a successful and thriving business partnership with your friend. It can also shed light on issues that may have impacted your past collaborations.

Signing a Memorandum of Understanding (MOU) is a crucial initial step in starting a business or project with your friend or any partner. An MOU is a formal agreement that outlines the partnership's terms and conditions, including each partner's roles and responsibilities, profit division, and decision-making process. Having a written agreement helps to prevent misunderstandings and provides a clear understanding of expectations. In the event of a dispute, the MOU serves as a reference point and can save time and money by providing a clear understanding of what was agreed upon at the start of the partnership. As the business progresses, if there is a need to, this document can be amended to address current issues in your partnership.

The process of creating an MOU can be delicate and should not be taken lightly. This is where early signs of conflict may arise, and it's crucial that these issues are addressed and resolved satisfactorily. Trusting your friend is important, but relying solely on trust can be risky. When money starts flowing or tensions arise, having a well-drafted MOU can protect both the business and the friendship.

Some benefits of starting a business with a friend includes shared vision. A shared vision and values can foster a harmonious working relationship and minimize conflicts. Trust in each other's abilities, money management, and loyalty can simplify decision-making and navigating difficult situations. By dividing workload according to agreed parameters outlined in a Memorandum of Understanding (MOU), stress levels can be reduced, and productivity improved. Having a friend as a business partner is a major benefit that provides a supportive environment to weather challenges and celebrate successes.

Let us look at the some challenges and how to address them. Conflict; conflict can pose a major challenge in partnerships with friends and often lead to the fear of compromising the friendship. However, it's essential to have a conflict resolution strategy in place, which can be outlined in the Memorandum of Understanding (MOU). By clearly defining roles, responsibilities and establishing a decision-making process that works for both partners, conflicts can be prevented. Therefore, signing an MOU prior to starting the business is a necessary step to ensure a smooth partnership.

Varied work approaches  - Every individual has their own unique working style, which can cause friction when it differs from your partner's. Before embarking on a partnership, you may have only interacted during weekends or holidays, so these differences were never an issue. However, working together can bring these differences to light and exacerbate conflicts. It's important to be mindful of each other's strengths and weaknesses, and to approach the situation without judgment. For example, some individuals may work best in the morning, while others perform better during the day. The key is to find a way to work together and achieve deadlines effectively.

Imbalanced Workloads - A disproportionate distribution of responsibilities can lead to frustration and exhaustion in a partnership with a friend, especially if the MOU does not clearly outline each partner's role. It's crucial to consistently reassess the workload and make adjustments to ensure a fair distribution of tasks and prevent burnout of either one.

Preserving Personal Ties - When partnerships with friends don't go as planned, personal relationships can be put in jeopardy. It's crucial to maintain open communication, even in moments of disagreement, to avoid damaging the friendship. Being willing to reconcile and work through issues together can improve communication between partners, allowing for the expression of thoughts and feelings. This leads to better problem-solving and decision-making, potentially saving the friendship even if the business is not successful.

Finally, it can be a fantastic opportunity when you start a business or project with a friend but it's important to be aware of the potential pitfalls and to have a plan in place to deal with them. If you have clear goals, open communication, and a commitment to making the business a success, you and your friend can overcome any challenges and build a thriving business together. Remember, starting a business with a friend is a unique experience, and with the right approach, it can be one of the most rewarding experiences of your life. So, take the time to plan and prepare, and enjoy the journey as you build a successful business together.

Monday, 30 January 2023

Partnering for Prosperity: Boosting Your Home Business with Spousal Help

Partnering for Prosperity: Boosting Your Home Business with Spousal Help

As a new entrepreneur with a baby on the way and newlywed, I launched www.easyshopeasycook.com, a home-based delivery service e-commerce company. The work-from-home setup was ideal for balancing my business and domestic responsibilities, but I quickly realized that managing multiple roles could lead to stress. That's when I appreciated the significance of my spouse's support. His involvement was crucial in ensuring both the success of my business and our marriage. In this article, I'll highlight the key ways my spouse helped and how his support impacted my success.

Emotional support was crucial when I started Easyshop Easycook. Initially, I only had a vague idea of what I was doing but I believed I started the business to help working women buy fresh groceries. However, I quickly learned that the systems for sourcing, processing, and delivering were not in place. Each day brought new challenges, but my spouse's daily encouragement helped me overcome my doubts and stay motivated. Although he had no prior experience in starting a business, his reassuring words provided the emotional support I needed.

Assisting with tasks: My background is in website development, so I had limited knowledge in bookkeeping and accounting. Nonetheless, I knew that keeping accurate records was essential for the success of my business. My spouse, a chartered accountant, provided valuable assistance in this area. He gave me a template to use during the day and reviewed it each evening when he returns from his own workplace. His support was crucial in ensuring the implementation of proper corporate governance principles and tax compliance from the start, which I am very thankful for. I emphasize the importance of bookkeeping in my entrepreneurship classes, and my spouse sometimes joins and adds humor about our early days. Although, don't take everything he says too seriously.

Offering constructive feedback: Entrepreneurship can be a solitary journey, especially for a pioneer business like mine, with no mentors to turn to in the early days as people thought I was crazy. However, my spouse was a supportive partner who understood my vision. As I put into practice what I learned from my research and training programs, he was available to offer constructive feedback.

Unique Skills and Perspective: I often share with my mentees and students that your spouse's skills are a valuable extension to yours and can benefit your business at no cost. My spouse, a chartered accountant, brings a wealth of experience from working in technology, dredging and waste management industries, providing valuable perspectives for me. His diverse skills and background played a crucial role in strengthening my business in the early stages and made us appealing to angel investors.

Shared workload: As Easyshop Easycook is a service aimed at supporting working men and women, I didn't want to neglect my own household while helping others maintain theirs. My spouse and I divided domestic responsibilities and decided to hire staff and other support services for assistance where needed. I also acquired a personal driver and we planned school activities around my business schedule. This allowed me to balance my roles as a spouse, mother, and business owner and be productive in all areas.

Shared financial responsibility: Starting a business can be financially draining, when you have a supportive spouse and you open up your business to him/her, this becomes easier to manage. From pooling resources together to designing fund raising slides. My husband had over 20 different cashflow projections of my business. I will design the pitch deck based on the target sum and he will create a cashflow sheet for my deck. Very early on in the business, I was able to separate personal funds from business funds because of his influence. 

Collaborating with your spouse is crucial for success in a home-based business. A supportive spouse made a big impact on my success as a working woman. Without their understanding, encouragement, constructive feedback, social connections, financial management, and unconditional love, I wouldn't have been able to balance the multiple roles I play effectively.


Monday, 23 January 2023

Starting a Home Business? Watch Out for These 10 Challenges

Early beginnings of Easyshop Easycook


Starting a home business can be an exciting and rewarding experience, especially for a stay-at-home-mum who also wants to earn her own income while choosing to stay home to care for her children but it also comes with its fair share of challenges. From cash flow to managing finances to maintaining a work-life balance, running a home business requires a unique set of skills and a lot of hard work. 

I started www.easyshopeasycook.com as a home business immediately after I got married, moved out after about 5 years to a bigger office space and we’ve been opened for almost 20years. In this blog post, we'll take a look at the top 10 challenges that I faced when I started my business and look at practical tips on how I over came them which you can learn from. It does not matter if you are just starting out or have been running your business for a while, this information will help you navigate the ups and downs of being your own boss so that you can stay in business and scale when you are ready.


Managing finances and cash flow

Effective financial management is crucial for business success. I established a dedicated budget, separate business bank account and tracked expenses daily using spreadsheet and notebook. I also made sure to pay back loans promptly to establish a reputation as a responsible borrower, which helped me secure first angel investors.

Maintaining work-life balance

Maintaining a healthy work-life balance is essential for both your personal well-being and your professional success. Working from home can be demanding, and it's important to take regular breaks and find ways to recharge. As a busy mother, wife, and business owner, I understand the challenges of balancing multiple responsibilities. However, I made sure to make time for myself, including scheduling 1 hour of exercise 5 days a week and actively seeking out social and recreational activities that bring me joy. On the other hand, it's also important to set boundaries and stay disciplined to avoid getting caught in a cycle of laziness. Achieving balance requires discipline and self-care, but it's worth the effort to maintain a healthy balance in all aspects of life.

Staying organized and productive

Staying organized and productive is crucial for remote work success. One strategy is to create a dedicated work area in your home, set a consistent routine, such as a "commute" time, and create a daily to-do list. Establishing clear boundaries with friends and family can also help, by letting them know your work hours and not allowing unnecessary visits during that time. Additionally, treating yourself as if you were in an office environment, such as getting dressed and ready for the day, can help you mentally prepare for work and stay focused on tasks. By implementing these simple strategies, you'll be able to stay organized and productive, even when working from home.

Finding and retaining customers

Acquiring and retaining customers is crucial for the success of any business. As a home-based entrepreneur, it can be challenging to find and connect with potential customers. To overcome this, I leveraged my personal network by enlisting the help of my sister, husband, and friends to introduce my business, www.easyshopeasycook.com , to their contacts. By targeting working individuals who would benefit from my grocery support services, I was able to find my target market. Today, social media provides a powerful tool for building online communities and reaching new customers. However, it's also important to remember that retaining existing customers is just as important as acquiring new ones. Providing high-quality service and keeping promises is key to customer retention and ultimately, the growth of the business.

Marketing and advertising

Marketing and advertising are essential for any business, regardless of size or location. As a small business operating from home, you may have a limited budget for these efforts, but that doesn't mean you can't make an impact. Utilize the vast array of inexpensive advertising packages available on various social media platforms, and take advantage of free design template apps to create professional-looking marketing materials. Do your research, watch tutorials and study the strategies of established businesses in your field. By learning from their successes and finding ways to differentiate yourself, you can effectively market and advertise your business, even with a limited budget.

Dealing with legal and compliance issues

Dealing with legal and compliance issues is a critical aspect of running a business. When starting my business, www.easyshopeasycook.com , a food logistics company, I registered my business name and opened a bank account. It is important to stay informed about the regulations that apply to your business, such as licenses, taxes, and certifications. For a food logistics company, it is essential to maintain food safety training and certifications. I also made sure to stay compliant with all necessary taxes and licenses, and to plan for the scaling of the business. As a small business owner, it is important to take legal and compliance issues seriously, and to seek out free legal services that may be available for your line of business. This will help you stay compliant and avoid any legal issues that might arise in the future.

Building a professional network

Building a professional network is a vital component of business success. Early on in my business, I recognized the importance of surrounding myself with like-minded individuals in order to stay focused and grow quickly. To achieve this, I joined www.wimbiz.org, an association of women in business, management and public service. Through this organization, I was able to connect with peers, share industry insights, and market my services. The association also provided me with access to various programs that helped me improve my business management skills and form new connections. Over the last 10 years, I also joined other organizations such as NASME, NBCC, AWEC, LCCI among others. Joining these groups has been a great way to expand my professional network and gain valuable insights into my industry.

Staying current with industry trends

Staying current with industry trends is crucial for staying competitive in today's business landscape. Joining industry associations can be a great way to stay informed about the latest developments in your field, many of which now offer online platforms such as WhatsApp or Telegram groups where members can share news and insights. To maximize the benefits of these associations, I recommend actively participating and contributing your time and talents. This will not only help you build valuable connections, but it may also open up opportunities such as training, grants, and small loans that are only available to members. As a home-based business owner, it's essential to position yourself as a small business and take advantage of all the resources available to you in your industry.

Managing and motivating employees

Managing and motivating employees is essential for business growth. As a start-up, I had to be mindful of my budget and found creative ways to attract and retain staff. I identified the areas where I needed the most help, such as cleaning and prepping groceries for our www.easyshopeasycook.com customers, and recruited high school leavers who lived nearby. As the business grew, I was able to offer part-time college programs to interested staff members. It was important to have clear and simple standard operating procedures in place to ensure consistent and high-quality service to customers, despite our being a small, home-based business. By focusing on clear communication, education and development opportunities, I was able to attract and retain motivated staff members.

Securing funding and investment

As a home-based business, your initial investment should come from your own savings. This demonstrates your commitment to the business and makes it easier to secure funding from family and friends. Keep detailed records and take your venture seriously. This initial period is a crucial proof-of-concept phase, during which you can test and refine your business model. Once you are confident that your business is ready to expand, consider seeking out small grants and angel investors to help fuel growth. Remember that capital is the lifeblood of any business, and educate yourself about the different types of funding available to make informed decisions for your business.

Starting a home business is challenging but with perseverance and the right strategies, you can overcome any obstacle. Stay organized, motivated, and focused on your goals. Success takes time and effort but with dedication, you can turn your home business into a thriving enterprise. Don’t build alone, it is important you involve your spouse and children from the beginning so they can understand how to help achieve success. Stay positive, keep moving forward and you'll get there.


Friday, 17 September 2021

Graduation of 50 women participants from her Personal Home Shopping Business (PHSB) workshop

Cross Section of some mentors and speakers on Graduation Day
Cross Section of some graduates on Graduation Day

Mrs. Saudat Salami the founder of Easyshop Easycook Services Ltd, the foremost online fresh groceries delivery company in Nigeria just graduated another class of 50 women participants from her Personal Home Shopping Business (PHSB) workshop which includes 6 months mentoring program.

Ms. Toun Tade – President USIVLP Alumni
Toun Tade – President USIVLP Alumni
This program which was partly sponsored by the US Consulate General Office in Lagos targeted 50 Stay-At-Home-Mums (aged 23 - 40) within Lagos state and trained them in a 2-day workshop on various topics including business management, basic accounting skills, food safety awareness, digital marketing, access to finance, supply chain management, e-commerce tools, psychosocial support and 6 months mentorship. The aim of this program is to help the women

Mrs. Jennifer Foltz – Dep. Public Afairs Officer
Mrs. Jennifer Foltz – Dep. Public Afairs Officer
in setting up and growing their own food related home business, linking them to finance so they can grow, be financially independent and create more jobs.  

PHSB is a women empowerment initiative of Mrs. Saudat Salami which she started in 2019. It has since trained about 300 women around Africa in virtual and in-person workshops.


Cross Section of some mentors and speakers on Graduation Day
Cross Section of some mentors and speakers on Graduation Day

 
Cross section of partcipants at the graduation with NAFDAC certified products
Cross section of participants at the graduation with NAFDAC certified products




Thursday, 12 November 2020

PHSB Workshop - Cohort 3 - Technology and E-commerce Training

 

Personal Home Shopping Business workshop organized by Mrs. Saudat Salami and majorly sponsored by US Consulate Generals office in Nigeria. Held on November 6 and 7, 2020 at LCCI Ikeja.

Technology and E-commerce training facilitated by Ms. Ojuolape Arojo founder of Applecartng.com is taking the class at the Personal Home Shopping Business Workshop for Stay-at-home-mums

Ms. Ojuolape Arojo and Mrs. Saudat Salami
 
Ms. Arojo and some participants during training
  
Cross section of participants
Cross section of participants
  






PHSB Workshop for Stay-at-home-mums

Workshop on Personal Home Shopping Business for stay-at-home-mums .

Cohort 3 is majorly sponsored by The United States Consulate Office in Nigeria, @natnupreneur and @easyshopltd 

50 women broken into two batches will be trained, empowered and mentored for 6 months to start their own business in the food sector and take it online. 

This batch has 26 women who are interested in various businesses including Food packaging, Market Errands/Grocery Delivery, Catering, Juice making, Supermarket etc.

Special guest - Dr. Maymunah Kadiri, Ms. Toun Tade (President USIVLP Alumni), Mrs. Idowu Aikulola (Rep. US Consulate General Office in Nigeria) and Mrs. Saudat Salami (Organizer)
Organizer Mrs. Saudat Salami, Special guest - Dr. Maymunah Kadiri, Ms. Toun Tade (President USIVLP Alumni), Mrs. Funsho Alabi (Rep. LSETF) and Mrs. Idowu Aikulola (rep. US Consulate Gen. Office in Nigeria)

Pictures with Natnudo Chicken representatives, Mrs. Saudat Salami and the participants wearing the Natnudo branded Apron


Pictures with Mrs. Saudat Salami and the participants wearing the workshop's branded T-shirt


PHSB Workshop - Cohort 3 - customer service training

 

Mrs. Saudat Salami with the participants



Personal Home Shopping Business workshop organized by Mrs. Saudat Salami and majorly sponsored by US Consulate Generals office in Nigeria. Held on November 6 and 7, 2020 at LCCI Ikeja.

Customer service, branding and building online community training facilitated by Mrs. Mofolasade Sonaike of @mumpreneur is taking the class at the Personal Home Shopping Business Workshop for Stay-at-home-mums